Oribe Hair Care expands its shampoo collection with the addition of Run-Through Detangling Shampoo. Inspired by the company’s popular Run-Through Detangling Primer leave-in spray, the softening shampoo adds instant slip and lightweight moisture for effortless combing and styling.
“Hair naturally tangles when wet and the friction caused by lathering adds to the creation of these knots,” explains Michele Burgess, Executive Director of Product Development at Oribe. “By creating a product like Run-Through Detangling Shampoo that addresses detangling as part of this unique first step in caring for tangle-prone hair, we’re not only able to improve hair’s condition and make it more manageable for styling, but also deliver a more pleasurable and luxurious hair-washing experience.”
Combing the tangles out of freshly shampooed hair has always been challenge that requires patience, especially when hair is fine, curly, or even kinky. And this product is perfect taking the ouch out for all hair types!
Oribe products can be luxurious, but also become addictive, mostly for their fragrances, quality ingredients, and of course effectiveness. The Run-Through Detangling Shampoo for example, contains Shea Butter to instantly detangle while conditioning and softening hair for effortless combing. Sunflower Extract softens hair and delivers incredible, glossy shine, and Red Algae Extract, known to be rich in vitamins, minerals and amino acids, deeply hydrates and nourishes while imparting luminescent shine for healthier-looking hair. A perfect solution for keeping hair happy and healthy in the heat and sunshine of summer, and save time so you have more time for what you want to do.
It also goes without saying that the Run-Through line, is dermatologist tested, formulated without parabens or sulfates (SLS & SLES), vegan*, gluten-free*, and proudly approved by PETA*. , It is also color and keratin treatment safe UV protection, so clients get the most out of their salon services between visits.
Run-Through Detangling Shampoo is launching August 2021 and will be available on Oribe.com
and at Oribe salons and retailers nationwide.
*For more information on our formulation philosophy, visit Oribe.com
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