Salon International, the premier global hairdressing event, is pleased to announce the much-anticipated line-up of Business Live seminars for Salon International 2023.
Taking place at ExCeL London from 14th – 16th October 2023, Salon International has long been recognised as the leading event for hairdressing professionals, showcasing the latest trends, innovations, and techniques in the industry. The Business Live seminars are an integral part of the event, providing attendees with invaluable insights, knowledge, and strategies to thrive in the ever-evolving hair and beauty business landscape.
The Salon International 2023 Business Live seminars will feature an impressive roster of industry experts, thought leaders, and business owners who will share their expertise and experiences. The seminars will cover a wide range of topics, addressing key challenges faced by salon owners, stylists and hair professionals alike.
Below is a sneak peek of the highly anticipated Salon International 2023 Business Live seminars:
Saturday 14th October
- How To Spend It!
This panel explores the essentials of salon finance, when to spend and when to save, when to invest and when to pause…..this panel is top drawer when it comes to making savvy business decisions around finances so bring your hardest budgeting questions and put them to the panel of experts!
- Who Has The Power?
The art of negotiation from leases to suppliers contracts, how to ensure that you get the best outcome for you and your business in the middle of change, this panel explores the common pitfalls and the hoped for triumphs of successful negotiation.
- Building A Salon Brand
Mind the gap! This session looks at building your brand identity, brand values, tone of voice and understanding that connects ensuring that your brand messaging and customer brand experience aligns.
Sunday 15th October
- Recruitment Matters
How do you attract and retain top talent? And how to you bounce back when key team members move on? Taking a new view on recruitment and retention and ensuring that change doesn’t mean catastrophe…
- Software Secrets Revealed
Using software and social to grow your business including Treatwell – a not to be missed session by these software and content specialists in hair and beauty to help the audience understand how effective use of salon software can really add to your business super-power when combined with great social media.
- Team Talent
Unlocking your team’s potential, managing and motivating a team to bring the best out of each of them – playing to individual strengths and understanding your leadership style. This is a complex issue, and it will be explored by this expert group of panellists to help the audience think about developing strong development plans and supportive working environments for sustainable high level working practice.
- Retail in Detail
This panel will explore how to unleash the power and profit of this untapped service along with looking at creating an online retail shop, and how you harness the power of social media to boost your business and revenue.
Monday 16th October
- Setting Your Salon Strategy
How to create a salon strategy that acts as a guide for growth, this seminar will focus on creating a template for your business Whether you’re embarking on your journey as a first-time solon owner, or rethinking how you run an existing business, this panel is for you. Our expert panellists will talk you through the nitty gritty of creating a successful salon strategy, from location to budgets, identifying your USP, specialist services and target market, as well as how you can plan for growth.
- Recession Busting
Tips and tricks to save you time and money – we have pulled together a panel who bring different and diverse experience of salon life from the group to the individual to the freelancer – there will be practical tips and great advice from each and every one of our strong panel.
- Digital Marketing 101
How to maximise all your digital channels to turbo-boost your business – this is the skill set everyone needs to grow your business, to reach your audience and to measure your impact. Don’t miss hearing the gems of wisdom from our marketing and social media specialists.
“We are thrilled to present the Salon International 2023 Business Live seminars,” said HJ’s Executive Director, Jayne Lewis-Orr, “The seminars are designed to empower hair professionals with the knowledge and tools needed to excel in their businesses. With an impressive line-up of industry experts, attendees will find immense value in these sessions.”
Salon International is the leading global event for the hairdressing industry. With a rich history spanning over 50 years, the event brings together industry professionals, brands, and influencers to showcase the latest trends, products, and innovations in the world of hair. Salon International is the event for networking, education, and inspiration, enabling hair professionals to stay at the forefront of their craft and business.
To find out more and book your Business Live ticket, please follow this link: Salon International Business Live
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