“I always try to look for the beauty in what’s in my eyesight; I really wanted to create a collection of styles which draws attention and has an almost magnetic pull to the eye. With my Seductive Collection I wanted to achieve this in a soft way. I wanted the collection to have a laid back effortless beauty.
“When creating any collection I always love to use classic techniques when creating cuts and colours. By using classic techniques but more interesting shapes you really can create something quite seductive.
“Within my collections, I always like to compliment cut and colour. I avoid something so risky as I feel this is my style. I love colours to be interesting, like in the Seductive Collection but not take over the direction of attraction. Cut wise I feel I like I want to offer something for everyone, so I try to include different lengths and textures as well as a creative cut to please the technical observers whilst still ensuring it fits with my overall style of simplistic effortless beauty.”
See some of Andrew’s earlier work HERE
#hair by me @andrewsmithhairstylist
#photography Richard Miles @richmilesphoto
#MUA louise Lerego @louiselerego
#styling Magdalena Jacobs @stylishem
#haircare @milkshakehairuk @milkshakehairofficial
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