Great Lengths certified salon Winchmores Hair & Beauty have dedicated the month of October to their #WINCHMORESWEARITPINK campaign to raise funds and create conversation to support Breast Cancer Awareness Month.
With an original target of £500, Winchmores, their dedicated team and their willing and generous clients managed to double their target raising a grand total of £1,200 which will go directly to Breast Cancer charity, Breast Cancer Now.
Throughout October, Winchmores encouraged clients to have a single pink Great Lengths bond applied. With each bond a £5 donation was required to support Breast Cancer Now. “We have many clients, friends and family who have been affected by Breast Cancer,” comments Salon Manager, Melissa Shannon. “Although Coronavirus is at the forefront of our minds, we did not want to let this affect the very important fundraising efforts that are helping to treat and eradicate the many other illnesses we face as a society. Our hope was that a single pink strand would start the conversation and remind as many people as possible how important it is to regularly check their breasts”.
“We are often impressed by the incredible work our salons deliver all year, but the #WINCHMORESWEARITPINK campaign in October from Winchmores Hair & Beauty really stood out to us,” adds CEO for Great Lengths UK & Ireland, Joscelin McCourt. “It’s such a simple yet very powerful way to get involved and the response from their clients speaks for itself. By more than doubling their own target this is a huge achievement that Melissa and the team should be very proud of”.
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